{"id":16236,"date":"2014-10-23T07:00:31","date_gmt":"2014-10-23T07:00:31","guid":{"rendered":"https:\/\/www.zatista.com\/blog\/?p=16236"},"modified":"2014-10-23T07:00:31","modified_gmt":"2014-10-23T07:00:31","slug":"pumpkin-nonsense","status":"publish","type":"post","link":"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/","title":{"rendered":"Pumpkin Nonsense"},"content":{"rendered":"

Blame it on Starbucks\u2019 iconic seasonal Pumpkin Spice Latte arriving before the teenage summer lifeguards traded in their buoys for backpacks, but America\u2019s food industry has undergone full-blown pumpkin madness since before back-to-school supplies went on sale.<\/p>\n

\"\"<\/a>

\u201cAutumn Harvest\u201d by Robert LeMar on Zatista.com<\/p><\/div>\n

Starbucks\u2019 Pumpkin Spice Latte: Culprit or Scapegoat?<\/p>\n

Though the Pumpkin Spice Latte\u2014now, due to its ubiquity, is simply referred to as \u201c#PSL\u201d in twitter talk\u2014may be the ringleader of all unnecessarily pumpkin-infused sweets and condiments, it can\u2019t be totally to blame for the recent pumpkin takeover. In fact, the beloved beverage was introduced over eleven years ago, but, according to CNBC, sales somewhat recently increased by 234% from 2008 to 2012.<\/p>\n

\"\"<\/a>

\u201cHarvest\u201d by Anne Lively on Zatista.com<\/p><\/div>\n

Before the Chaos &\u00a0The Method Behind the Madness<\/p>\n

There was a time when pumpkin flavor was reserved for pies, muffins, bread and the occasional coffee creamer. Now pumpkin flavoring extends beyond enhancing already-sweet desserts and baked goods; there is pumpkin spaghetti, pumpkin beer and pumpkin soy milk. Clearly, Starbucks\u2019 supreme influence may have lit the match, but the rest of the food industry quickly caught on to the appeal\u2014as the PSL proved, artificial pumpkin flavoring not only sweetens even the most bitter coffee, but it also invokes positive emotions and nostalgia within the consumer.<\/p>\n

\"\"<\/a>

\u201cFatty Pumpkin\u201d by Bronle Crosby on Zatista.com<\/p><\/div>\n

Pumpkin means autumn, which means changing leaves and changing seasons, and, ultimately, excitement for the new. Not only that, but pumpkin is reminiscent of comfort food in a happy environment, namely pumpkin pie after Thanksgiving dinner. Starbucks had the idea of bottling up Thanksgiving dessert while providing a daily caffeine kick, and the rest of the food industry caught on as more coffee lovers slurped it up.<\/p>\n

Repeat Offenders &\u00a0Nonsensical Snacks<\/p>\n

No food trend is complete without McDonald\u2019s joining in on the fun. Last fall, McDonald\u2019s introduced their very own McCaf\u00e9 Pumpkin Spice Latte, perhaps marking the official start of the pumpkin craze. Then, among the standard pumpkin-flavored bread products and perhaps the occasional few (usually specialty or organic) brands offering pumpkin butter or pumpkin cider, came dozens of odd-sounding pumpkin-infused snacks.<\/p>\n

\"\"<\/a>

\u201cPumpkin\u201d by Anthony Dunphy<\/p><\/div>\n

For example, Whole Foods gave up their usual entrance display of sale items and flowers for a pumpkin shrine featuring dozens of ripe pumpkins along with pumpkin soda and pumpkin tortilla chips. Next time you stop by the health food store chain, pay extra attention as you walk in\u2014you might see your favorite snack with a pumpkin twist.<\/p>\n

\"\"<\/a>

\u201cStill Life with Pumpkins\u201d by Pavel Kasparek on Zatista.com<\/p><\/div>\n

Pumpkin Flavor: Friend or Foe?<\/p>\n

Overall, there isn\u2019t any harm in this pumpkin craze\u2014just commercialism milking the trend for all its worth. So, besides consumers knowingly succumbing to a silly (albeit delicious) food trend, pumpkin-flavored foods pose no threat. They just promote another way to celebrate the changing of seasons.\u00a0God ahead and\u00a0dig out your \u201cten extra pounds\u201d jeans from the back of the\u00a0closet!<\/p>\n","protected":false},"excerpt":{"rendered":"

Though the Pumpkin Spice Latte\u2014now, due to its ubiquity, is simply referred to as \u201c#PSL\u201d in twitter talk\u2014may be the ringleader of all unnecessarily pumpkin-infused sweets and condiments, it can\u2019t be totally to blame for the recent pumpkin takeover…<\/p>\n","protected":false},"author":24,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[670],"tags":[1511,1510,1512,1513,1514],"class_list":["post-16236","post","type-post","status-publish","format-standard","hentry","category-art-styles-and-mediums","tag-psl","tag-pumpkin-art","tag-pumpkin-latte","tag-pumpkin-spice-latte","tag-starbucks"],"yoast_head":"\nPumpkin Nonsense - Zatista.com.au<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pumpkin Nonsense - Zatista.com.au\" \/>\n<meta property=\"og:description\" content=\"Though the Pumpkin Spice Latte\u2014now, due to its ubiquity, is simply referred to as \u201c#PSL\u201d in twitter talk\u2014may be the ringleader of all unnecessarily pumpkin-infused sweets and condiments, it can\u2019t be totally to blame for the recent pumpkin takeover...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/\" \/>\n<meta property=\"og:site_name\" content=\"Zatista.com.au\" \/>\n<meta property=\"article:published_time\" content=\"2014-10-23T07:00:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zatista-images.s3.amazonaws.com\/products\/3846_ur95enq4p471hm0luqf31v1ae1_Jb81AWj88YaXmtwx_1_390x520.jpg\" \/>\n<meta name=\"author\" content=\"Hope\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Hope\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/\",\"url\":\"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/\",\"name\":\"Pumpkin Nonsense - Zatista.com.au\",\"isPartOf\":{\"@id\":\"https:\/\/www.zatista.com.au\/art\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/zatista-images.s3.amazonaws.com\/products\/3846_ur95enq4p471hm0luqf31v1ae1_Jb81AWj88YaXmtwx_1_390x520.jpg\",\"datePublished\":\"2014-10-23T07:00:31+00:00\",\"dateModified\":\"2014-10-23T07:00:31+00:00\",\"author\":{\"@id\":\"https:\/\/www.zatista.com.au\/art\/#\/schema\/person\/bd413cb9f4ae17fe568203db02e5928a\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/#primaryimage\",\"url\":\"https:\/\/zatista-images.s3.amazonaws.com\/products\/3846_ur95enq4p471hm0luqf31v1ae1_Jb81AWj88YaXmtwx_1_390x520.jpg\",\"contentUrl\":\"https:\/\/zatista-images.s3.amazonaws.com\/products\/3846_ur95enq4p471hm0luqf31v1ae1_Jb81AWj88YaXmtwx_1_390x520.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.zatista.com.au\/art\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pumpkin Nonsense\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.zatista.com.au\/art\/#website\",\"url\":\"https:\/\/www.zatista.com.au\/art\/\",\"name\":\"Zatista.com.au\",\"description\":\"The way to buy original art online\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.zatista.com.au\/art\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.zatista.com.au\/art\/#\/schema\/person\/bd413cb9f4ae17fe568203db02e5928a\",\"name\":\"Hope\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.zatista.com.au\/art\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/cde91623a185ed323ca828e6b6a55a0377546cdca3130cf57b89b03139f81be5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/cde91623a185ed323ca828e6b6a55a0377546cdca3130cf57b89b03139f81be5?s=96&d=mm&r=g\",\"caption\":\"Hope\"},\"url\":\"https:\/\/www.zatista.com.au\/blog\/author\/hrestle\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Pumpkin Nonsense - Zatista.com.au","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/","og_locale":"en_US","og_type":"article","og_title":"Pumpkin Nonsense - Zatista.com.au","og_description":"Though the Pumpkin Spice Latte\u2014now, due to its ubiquity, is simply referred to as \u201c#PSL\u201d in twitter talk\u2014may be the ringleader of all unnecessarily pumpkin-infused sweets and condiments, it can\u2019t be totally to blame for the recent pumpkin takeover...","og_url":"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/","og_site_name":"Zatista.com.au","article_published_time":"2014-10-23T07:00:31+00:00","og_image":[{"url":"https:\/\/zatista-images.s3.amazonaws.com\/products\/3846_ur95enq4p471hm0luqf31v1ae1_Jb81AWj88YaXmtwx_1_390x520.jpg"}],"author":"Hope","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Hope","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/","url":"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/","name":"Pumpkin Nonsense - Zatista.com.au","isPartOf":{"@id":"https:\/\/www.zatista.com.au\/art\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/#primaryimage"},"image":{"@id":"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/#primaryimage"},"thumbnailUrl":"https:\/\/zatista-images.s3.amazonaws.com\/products\/3846_ur95enq4p471hm0luqf31v1ae1_Jb81AWj88YaXmtwx_1_390x520.jpg","datePublished":"2014-10-23T07:00:31+00:00","dateModified":"2014-10-23T07:00:31+00:00","author":{"@id":"https:\/\/www.zatista.com.au\/art\/#\/schema\/person\/bd413cb9f4ae17fe568203db02e5928a"},"breadcrumb":{"@id":"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/#primaryimage","url":"https:\/\/zatista-images.s3.amazonaws.com\/products\/3846_ur95enq4p471hm0luqf31v1ae1_Jb81AWj88YaXmtwx_1_390x520.jpg","contentUrl":"https:\/\/zatista-images.s3.amazonaws.com\/products\/3846_ur95enq4p471hm0luqf31v1ae1_Jb81AWj88YaXmtwx_1_390x520.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.zatista.com.au\/blog\/2014\/10\/23\/pumpkin-nonsense\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.zatista.com.au\/art\/"},{"@type":"ListItem","position":2,"name":"Pumpkin Nonsense"}]},{"@type":"WebSite","@id":"https:\/\/www.zatista.com.au\/art\/#website","url":"https:\/\/www.zatista.com.au\/art\/","name":"Zatista.com.au","description":"The way to buy original art online","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.zatista.com.au\/art\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.zatista.com.au\/art\/#\/schema\/person\/bd413cb9f4ae17fe568203db02e5928a","name":"Hope","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.zatista.com.au\/art\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/cde91623a185ed323ca828e6b6a55a0377546cdca3130cf57b89b03139f81be5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/cde91623a185ed323ca828e6b6a55a0377546cdca3130cf57b89b03139f81be5?s=96&d=mm&r=g","caption":"Hope"},"url":"https:\/\/www.zatista.com.au\/blog\/author\/hrestle\/"}]}},"_links":{"self":[{"href":"https:\/\/www.zatista.com.au\/art\/wp-json\/wp\/v2\/posts\/16236","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zatista.com.au\/art\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zatista.com.au\/art\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zatista.com.au\/art\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zatista.com.au\/art\/wp-json\/wp\/v2\/comments?post=16236"}],"version-history":[{"count":0,"href":"https:\/\/www.zatista.com.au\/art\/wp-json\/wp\/v2\/posts\/16236\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.zatista.com.au\/art\/wp-json\/wp\/v2\/media?parent=16236"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zatista.com.au\/art\/wp-json\/wp\/v2\/categories?post=16236"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zatista.com.au\/art\/wp-json\/wp\/v2\/tags?post=16236"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}